The Facebook submitted one yesterday lawsuit against a Chinese company and two Chinese nationals for abuse of its advertising platform. In particular, the popular service social media reported that the Chinese company used the platform for running malware.
Facebook said that ILikeAd took advantage of the ads that appear on the platform to attract victims, cheat them and make them download and install malware.
Once the software was installed, the attackers could obtain it access on the victims' Facebook accounts and display new ads that were allegedly coming from victims.
Facebook has said IlikeAd has used photos from celebrities to get the attention of the victims and click on the ad. It's a well-known practice that the platform calls “kind of bait"
In addition, the Chinese company used another technique called "cloaking"
Cloaking is a technique which hides the actual URL of an ad. That is, it does not indicate where the user will be transferred if they click on one advertising. Those who use cloaking offer a version of an ad's URL to Facebook scanners, but eventually redirect users to another website, which usually contains malicious content and infects victims' devices.
“Cloaking is a very sophisticated and well-organized practice that makes it difficult to identify and account for the individuals and organizations behind it. As a result, there have not been many such legal actions, ”said the legal team on Facebook.
The social networking platform also helped victims to insure their accounts.
This is not the first time the platform is suing a company for illegal advertising activities. In August, he filed suit against two developers Android based in China (LionMobi and JediMobi). Companies were exploiting Facebook ads and using fake clicks to increase their revenue.