Twitter's promise to launch 24 / 7 streaming seems to take shape as the company announces more and more agreements that this will happen.
Last week, Twitter made an announcement, saying it would launch 24 / 7 streaming channels on its platform. It was not long before the company announced it is working with it Bloomberg to provide financial news around the clock.
This, however, was only the first step. Now he has announced a dozen more partners in his effort to direct users to the relevant content.
Twitter has announced daily and weekly programming from various publications, including BuzzFeed, The Verge, and Cheddar, as well as WNBA and MLB games. Live Nation will provide concerts, while fashion shows will come from IMG. The MTV will cover awards ceremony and more.
This will help Twitter grow even more, especially as live videos will be used to make some extra money through ads. The signs already show that this will be Twitter's most successful venture with its previous campaigns.
"We could not be more proud of the success we have achieved so quickly in the release of the upcoming premium live streaming. In the last quarter we streamed over 800 hours of premium live content from top chips in sports, esports, news and entertainment, "said COO Anthony Noto. Adding these twelve new live deals tonight is proof of the success of our unique Twitter experience by combining high quality streaming video coupled with chat only on Twitter ».