A survey by Kaspersky Lab and B2B International showed that almost one in four users (24%) who backed up their data on physical media ended up losing them. Today, the information is very valuable, so it's important for the user not only to make copies of his files if they are lost but to do it properly.
The survey revealed that while the vast majority (92%) of respondents stored their confidential information (eg private mail, photos, passwords, financial data) on devices, less than a third of respondents had thought of creating backup in case of data loss.
According to the Kaspersky Lab survey, 29% of users did not take such security measures and 11% did not even intend to do so in the future.
The research has also highlighted that even backing does not guarantee that the data will not be lost.
The physical storage media, such as hard disks and USB, remained the most popular method for creating and keeping backups, with 87% of respondents using them, and as soon as 12% uses cloud services.
However, those who preferred physical storage, that is, almost one in four users (24%), suffered irreparable data loss because the storage device was lost, spoiled or stolen.
"By adopting a systematic approach to backing up, users can protect their data. All it takes is to decide what information is most valuable to them and to back up on a regular basis. The best way to safely keep important information is in encrypted folders, which will be stored both in physical media and in a cloud storage environment. So, users' data will be protected, even in extremely unlikely cases, "she said Elena Kharchenko, Kaspersky Lab's Head of Consumer Product Management.
With Kaspersky Total Security - Multi-Device version for Windows-powered devices, users can create protected backups quickly, easily and automatically. Copies can be stored on the computer's hard disk as well as on an external storage medium (network drive, optical disc, flash memory card) or cloud.
They can also use encryption technology to ensure that their data will not fall into the wrong hands, protecting files or even entire folders with codes known only to the data owner.